Aneto Cremas
DownloadDirected by: Jorge Stasny
For Aneto Cremas, a commercial directed by Jorge Stasny, I shot a campaign celebrating natural cream soups in Barcelona that needed to feel homemade and inviting without looking precious. We leaned into macro and high-speed work to catch the pour and texture of each soup, then balanced those hero moments with softer lifestyle and talent shots that grounded the product in a real kitchen context. The color palette ran warm, earthy tones, rust and cream and sage, which meant careful lighting choices, mostly soft sources to keep that rustic, nostalgic mood alive without flattening the depth. Dolly moves helped us glide through the tabletop setups and connect the beauty of the ingredient to the finished bowl. The goal was simple, honest food cinematography that didn't shout.