KFC - Home of Taste

For the KFC "Home of Taste" commercial, I shot live action with directors Los Pibes across Georgia and the Netherlands, while Natascha Brandt helmed the food sequences. Rush & Chuck Studios produced the whole thing. The challenge was maintaining visual consistency across two continents and two directorial approaches, which meant locking down a specific look early and sticking to it through location changes and crew transitions. Food work demands patience and precision, especially when you're jumping between countries, so we kept our lighting rigs modular and our color science locked in. The live action stuff required different energy, faster setups, but the same visual language had to carry through both. It's the kind of job where you spend a lot of time in pre-production talking through references and technical approach so that on set, when things get hectic, everyone's already on the same page.