Mr Rain - Pericolosa

Directed by: Alex Koci

For "Pericolosa," a music video directed by Alex Koci at Tokio Studio, I shot entirely in a LED volume studio in Milano. Working in a controlled LED environment meant I could push the color grading and lighting design in ways that would've been impossible on location, giving us precise control over the mood and atmosphere throughout. The volume's flexibility let us dial in the exact quality of light the track demanded, matching the intensity of Mr Rain's performance without fighting natural conditions or traditional rigging constraints. It's a different beast from shooting on location, but when you nail the LED setup, you get this clean, intentional look that feels contemporary without trying too hard.